I've seena couple of RRS's now with no back badges stating the model. Not sure why people do this - someone please enlighten me ?

Is it a case of just taking the badge off by pulling hard or are they stuck on by more than glue ?

You have been reading my mind, over this, a pal of mine has just bought a top of range saab, and had it de badged, and my neighbour has a new bmw x5 also debadged. I have asked them why, and the response was a negative I thought it would be nice without badges !!!!. was a article in this forum from a member in the usa who removed his badges with dental floss.but in a similar context why do people put s/c grills and badges onto ther tdv6

I don't know why folks with top of the range models de-badge them either, but also why when you have the 1.0l 4 cylinder version of a car would you want everybody to think yours was the V12 10l model, the other differences give the game away.
There is a young lad living in the village here who has a bottom of the range BMW Coupe, a 316 I think. He has spent a fortune trying to make it look like an M3 - fancy wing mirrors, huge wheels, spoilers etc but hasn't bothered to invest in the smart leather interior or the 4 tailpipes. With all the money he has spent on the fancy bits he would have been able to afford a half decent more powerful model, and I bet his insurance company doesn't know that he has "modified" it to make it look like a more stealable version.

My Sport is a TDv6 SE - it says so on the rear hatch, but the dealer supplied it on launch day with the Supercharged front grille at no cost to me because he thought it looked better and as it didn't cost me any extra I sure wasn't going to pay for a matt grey grille to replace it. Anyway there are numerous other clues for anoraks to tell it isn't a supercharged or even a 4.4V8 version, and I doubt that 99% of the general public wouldn't even know or care either. A Carbon Footprint is the mark a lump of coal makes when it's dropped on the ground.

TDv8 HSE - Stornoway Grey with ebony and straight grain walnut wood-a-like interior with towpack, Tasmods. The best car I have ever owned
Now departed - Giverny Green TDv6SE with Aspen and Parchment interior - nearly the best car I have ever owned
Staying - Epsom Green Defender 90 for playing off road

Smudge, having just been quoted for paint repairs to the rear hatch of my Sport by the local LR dealer, the job they quoted included replacing the Sport SE badges (which wasn't necessary to do the job as it was on the other side of the hatch!) I can tell you that each letter is individually stuck on with heavy duty double sided sticky tape, They should be pretty easy to get off! A Carbon Footprint is the mark a lump of coal makes when it's dropped on the ground.

TDv8 HSE - Stornoway Grey with ebony and straight grain walnut wood-a-like interior with towpack, Tasmods. The best car I have ever owned
Now departed - Giverny Green TDv6SE with Aspen and Parchment interior - nearly the best car I have ever owned
Staying - Epsom Green Defender 90 for playing off road

I agree about the badges but as Tim says I think the sports grill and side vents look so much better. RRS 2.7 TDV6 HSE Zambezi silver,Alpaca.
On Order - LRX expected 2010
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There's a few reasons why people do it:

1. A cleaner look to the rear
2. Ashamed of a low spec model!
3. Want to hide the fact they have a top spec model to prevent theft/damage by vandals etc
4. Wanting people to think that because it IS debadged, it must be a high spec model when it's not. 
06MY FFRR Vogue TD6, JE Stage 1 Tune, Chrome Tubes, Full Privacy, Full Fat, Full On.

It was always an option with Audis - but I could never understand why people did it - till I did it myself When I had the 1st 2.4 cabriolet it was impossible to tell mine apart from the top spec [at that time] - 3.0l cabriolet , so , I had it debadged

Another reason? Back to the days of my Sunbeam Lotus , I can remember seeing one completely resprayed & debadged to make it look like any other unsuspecting Talbot Sunbeam - this was obviously to keep a low profile.

But I suspect with LR's its probably just personal taste ? 
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